Women's Wear Daily


These Paris Designers Are Bringing Sexy Back — Minus Gender

By Lily Templeton on January 20, 2021


While the likes of London-based Mowalola and Casey Cadwallader at Mugler flaunt the female form with empowered gusto, it’s men’s wear designers who are making the strongest case for skin baring, particularly in Paris. A daring clutch of emerging names are showing a taste for provocative dressing and an enviable symbiotic relationship with their customers through social media.

“I am struck by how much Ludovic de Saint Sernin’s aesthetic recalls Helmut Lang’s approach to the body, which in turn, was highly informed by Gernreich’s work,” said Andrew Groves, professor of fashion design at the University of Westminster in England. “Our pervading understanding of futuristic clothing that is utilitarian and unisex derives mainly from [his] revolutionary work of challenging convention, wanting to create a society that was unashamed of the naked body, striving to liberate it through ideas such as the monokini.”

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