Professor Andrew Groves: Fashion Curation, Consultancy, and Research

Andrew Groves is Professor of Fashion Design at the University of Westminster, London, where he has educated a generation of designers, including Steven Stokey-Daley, Robyn Lynch, Priya Ahluwalia, and Paolo Carzana. His former students work at top fashion houses such as Louis Vuitton, Balenciaga, Burberry, Celine, Stone Island, Max Mara, Tom Ford, and Alexander McQueen.

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The Westminster Menswear Archive, established by Groves in 2016, plays a key role in his research, advancing new design practices and enhancing understanding of menswear’s history, materiality, and social significance. The archive, with over 2,600 garments, challenges traditional fashion hierarchies by blending workwear, uniforms, and designer pieces, breaking down conventional notions of fashion collections. It has attracted researchers from brands like Burberry, Tom Ford, Alexander McQueen, and Versace, solidifying its value to both industry professionals and students.

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A respected voice in fashion, Groves frequently provides expert commentary to leading publications, including WWD, i-D, The Guardian, Le Monde, The Financial Times, Vogue Business, and The Wall Street Journal.

Beyond academia, Groves offers bespoke consultancy services that combine academic rigour with industry expertise, delivering valuable insights to both fashion brands and educational institutions. His consultancy work has shaped strategies for leading global brands, making his guidance highly valued across the fashion world.