Professor Andrew Groves is Professor of Fashion Design at the University of Westminster, London. He has led a radical rethinking of how fashion education is delivered over the last 15 years, and he has transformed fashion education both at the University of Westminster and globally.
In 2018, he aligned the BA Fashion Design course with the international fashion calendar, which, combined with the course's outstanding reputation, resulted in the course becoming the world's first undergraduate course to be invited to show on the official London Fashion Week schedule.
Groves said, "I've long believed that fashion education should provide students with the most realistic and industry-ready educational experience possible. By showing their collections in February rather than June, our accomplished final year students are able to become fully integrated into the industry."
In 2016, he established the MA Menswear programme, the world's first and only two-year menswear programme. Its first cohort of graduates, which included LVMH prize-winner Priya Ahluwalia, debuted at London Fashion Week Mens in 2018.
Professor of Fashion Design at the University of Westminster
Director of the Westminster Menswear Archive
30 years of fashion industry experience, both private and public sectors
15 years directing fashion at the University of Westminster
20 years teaching fashion design
10 years executive member, steering committee British Fashion Council's Colleges Council
15 years experience as an external examiner for fashion courses including Central Saint Martins, Kingston University, Manchester Metropolitan University, and London College of Fashion
WESTMINSTER MENSWEAR ARCHIVE
In 2016 he launched the Westminster Menswear Archive, the world’s only publicly accessible menswear archive, which has over 1600 examples of menswear from British designers and brands including Craig Green, Liam Hodges, Kim Jones, Aitor Throup, Vivienne Westwood, Mr Fish, Belstaff, Barbour, Burberry, Vexed Generation, and Aquascutum.
The archive is an essential destination for students studying design, and visitors include students from the Royal College of Art, Central Saint Martins, Manchester Metropolitan University, Kingston University, London College of Fashion, as well as industry visitors including Burberry, Liam Hodges, Rapha, Versace, Hunter, Umbro, Charles Jeffrey, Matthew Miller, Perry Ellis, Jigsaw, Alexander McQueen, H&M, British Fashion Council, The Financial Times, Esquire and Vogue.
LONDON FASHION WEEK
Before his academic career Groves worked as a designer in the fashion industry both under his eponymous label as well as for others, most notably Alexander McQueen. Until the mid-1990s Groves was Alexander McQueen’s senior design assistant before then joining the MA Fashion course at Central Saint Martins, where Professor Louise Wilson taught him.
Groves exhibited his work as part of a series of runway presentations at London Fashion Week over a period of five years. His radical design practice from the mid-1990s onwards is now widely seen as being both ground-breaking and continues to be the subject of much critical analysis, and has been disseminated within the public domain through exhibitions at the V&A Museum, Somerset House, ICA, Design Museum, and Moda Florence.
Several examples of Groves’ work are held in the National Collection of Textiles and Fashion at the Victoria & Albert Museum, and additionally the Fashion Museum in Bath.
Professor Groves has commented widely on the fashion industry and fashion education for numerous media outlets including BBC News, The Financial Times, Vogue, Esquire, The Evening Standard, i-D, Another Man, 1 Granary, Business of Fashion and Channel Four.